My five-year old boy came off the bus and presented his Mom with a necklace he painstakingly made that day. His eyes sparkled and his grin was wide as he looked up and watched her put it on.

Shortly thereafter she texted me this picture and I replied.

 
Awww. What does it say?

She responded, Just a bunch of letters and beads. Doesn’t spell anything.

The most powerful messages don’t always ...

The clip above is the glorified story of what we think selling looks like. In a not too distant past, the emphasis on pushy persistence and power went a long way towards moving people. Today, it’s no longer effective due, in large part, to a considerable shift in how people communicate and do business. All of us, like it or not, are in the selling business. However, very few of us have the information ...

People don’t buy what you do, they buy why you do it. Simon Sinek

How do you communicate what it is you do?

My guess is you begin by sharing what it is you do and then explain how it is you accomplish those feats.

We are a counseling center that offers the very best in evidence-based practices for the treatment of depression, grief, and loss (what) delivered by some of the most experienced clinicians in the field (how).

The position ...

Every day I learn a little bit more about the difference between wanting and being, between trying to be different and making a difference, and between awareness and love. A gulf between each of these is quite considerable, and if you ignore the interplay between these opposing forces you are in for quite the ride!

Yes, you want success now.

Yes, you want more people to take notice.

And most certainly yes, you want to do work that is meaningful.

You won’t, however, ...